MSGID: 1:153/716.0 db7b5f81   
   REPLY: 2:221/360.0 5db55a42   
   CHRS: IBMPC 2   
   Hi, Alexander!  Recently you wrote in a message to Ardith Hinton:   
      
    AH>  Or as people in the restaurant business advised me,   
    AH>  "Sell the sizzle... not the steak". :-Q   
      
    AK>  Or, IMHO better, "Sell the smell... not the steak".   
      
      
             I've heard advice to that effect too, although it didn't come in   
   such a neat package.  Suppose you're selling hamburgers on the street or at a   
   county fair... in which case there may be other food vendors nearby.  I'm told   
   you can draw attention to your wares by frying up a batch of onions... [grin].   
      
      
      
    AK>  They say, modern chemists can forge the smell of any   
    AK>  food. Now in Russia we even have a new law according   
    AK>  to which the shops must tell if such technology had   
    AK>  been used for a particular product. Now I can see in   
    AK>  the shops "cake with chocolate taste", "cake with   
    AK>  strawberry taste" etc. ;-)   
      
      
             I often see "natural & artificial flavours" here, in situations   
   which require the manufacturers of comestibles to disclose the ingredients   
   used.  :-)   
      
      
      
      
   --- timEd/386 1.10.y2k+   
    * Origin: Wits' End, Vancouver CANADA (1:153/716)   
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