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   Google just gave Gemini a superpower by allowing it to access your Search   
   history - here's why I'm excited and also a little terrified   
      
   Date:   
   Thu, 13 Mar 2025 16:00:00 +0000   
      
   FULL STORY   
      
   Gemini can now access your Search history, which might be the chatbot's   
   biggest advantage, completely overhauling Google's AI experience.    
      
   Launching today as an experimental feature on the web and gradually rolling   
   out on mobile, the new update powered by Gemini's Flash 2.0 model gives a   
   whole new meaning to personal context. Gemini can now easily access your   
   Google Search history and use that information to provide even better results   
   than before.    
      
   Google showed multiple examples of the new feature in action, such as one   
   prompt that asked Gemini, "Where should I go on vacation this summer?" to   
   which the AI used the user's Search history and responded, "Considering your   
   recent searches for places like Hawaii and the Maldives, you seem to enjoy   
   tropical destinations. You also looked into family-friendly trips to Chicago,   
   Seattle, and Kyoto, suggesting an interest in city and international travel   
   with your family. Your searches for Yosemite and Antelope Canyon point    
   towards an appreciation for nature and unique landscapes." Gemini then gave a   
   full breakdown of vacation destinations that may be suitable.    
      
   Google is the world's most used search engine, and tapping into its user   
   awareness and knowledge of how people use the web is an absolute game-changer   
   for Gemini. No other AI chatbot has access to Google's extensive user data,   
   and if it can incorporate Search queries efficiently into Gemini to   
   personalize the AI experience, then this could be an absolute winner.    
      
   Google says, "Gemini with personalization will be able to use your Google   
   apps, starting with your Search history, to deliver contextually relevant   
   responses that are adapted to your individual interests."    
      
   Now, as one of TechRadar's resident AI experts, this fills me with glee, the   
   ability to get even better Gemini results and get even closer to the AI I've   
   always dreamed of: a true personal assistant in my pocket.    
      
   That said, I'm not naive, and I know that reading the headline of this    
   article might strike fear in the average consumer. After all, we don't want    
   AI to know even more about our lives, right?   
      
   Search history to improve Gemini, but ultimately it's your choice   
      
   Google knows the idea of incorporating your Search history into AI is going    
   to set off some alarm bells, so the company has made it very easy to   
   disconnect your history at any time, and there's a clear notice asking for   
   permission before connecting your information to the chatbot.    
      
   Gemini will also only access your information when you select the AI model   
   that includes personalization, giving users an easy way to switch off the   
   Search history access whenever they choose to do so.    
      
   I'm incredibly excited about Search history being incorporated into Gemini,   
   and I think it gives Google's AI a real selling point over its competitors.   
   I've also come to terms with the fact that the perfect AI personal assistant    
   I crave requires more and more of my data, and while I see the fear of giving   
   more of your data to companies, I need to accept that to achieve my dream I   
   need to be more lenient on what I allow tech to access.    
      
   Make no mistakes about it. This Gemini update is a massive deal, and it    
   really could pave the way to a future where Google's offering is in a realm    
   of its own, such as the personal context king.    
      
   While Apple delays Apple Intelligence-powered Siri , Google is flexing its   
   muscles as the leader in smartphone AI, and adding Search history just   
   elevates Gemini even more.   
      
   ======================================================================   
   Link to news story:   
   https://www.techradar.com/computing/artificial-intelligence/google-just-gave-g   
   emini-a-superpower-by-allowing-it-to-access-your-search-history-heres-why-im-e   
   xcited-and-also-a-little-terrified   
      
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