TZUTC: -0500   
   MSGID: 817.consprcy@1:2320/105 2c512637   
   PID: Synchronet 3.20a-Linux master/acc19483f Apr 26 202 GCC 12.2.0   
   TID: SBBSecho 3.20-Linux master/acc19483f Apr 26 2024 23:04 GCC 12.2.0   
   BBSID: CAPCITY2   
   CHRS: ASCII 1   
   Hollywood studios can't make money from AI-powered fake movie trailers on   
   YouTube anymore   
      
   Date:   
   Mon, 31 Mar 2025 21:00:00 +0000   
      
   Description:   
   YouTube has demonetized two fake movie trailer channels that were apparently   
   sending money to Hollywood studios for using AI.   
      
   FULL STORY   
      
   If you've ever visited YouTube and clicked on a trailer for the next    
   superhero film and thought it seemed too good to be true, well, you might    
   have been right. Wishful thinking, clever editing, and a scoop of AI fakery   
   produced clips enticing billions of clicks and earning plenty of cash through   
   advertising. The shocking part is that a lot of that money apparently found   
   its way to the very studios you might expect to try and shut down any such   
   unauthorized use of their intellectual property, at least according to   
   information uncovered recently by Deadline.    
      
   That sidehustle may now be over with YouTube removing two of the biggest    
   homes of these AI-laced fake trailers, Screen Culture and KH Studio, from its   
   Partner Program. That means no more ad revenue for them or the studios   
   reportedly getting a piece of the action.    
      
   Screen Culture has made many popular trailers full of AI-generated shots for   
   upcoming films like The Fantastic Four: First Steps and Superman. KH Studio    
   is more famous for its imaginary casting, like Leonardo DiCaprio in the next   
   Squid Game or Henry Cavill as the next James Bond. You would be forgiven for   
   assuming the plotlines, characters, and visuals on display were teasing   
   details of the films, but they were produced far from the real film   
   development.    
      
   The fakes were good enough to sometimes come up in searches before the real   
   trailers, and enough clicks could prompt YouTubes recommendation algorithm to   
   highlight the fakes above the real deal. That translates into a lot of cash   
   for a monetized video. That's likely why, according to Deadline, studios made   
   arrangements with YouTube to redirect the ad revenue from these fake trailers   
   into their own accounts.   
      
   Trailer tricks    
      
   Still, YouTube has its own rules. The monetization deal may have been okay in   
   theory, but the channels broke other rules. For instance, to earn ad revenue,   
   a creator can't just remix someone else's content; they need to add original   
   elements. A reviewer might show a brief clip of a film to comment on it, but   
   most of the video is the review, not the movie. You also can't copy others'   
   work, mislead viewers, or make content for the sole purpose of getting views.    
      
   Screen Culture and KH Studio can appeal the demonetization, but that might be   
   a long shot. YouTube's decision reflects a larger ongoing debate about AI in   
   the entertainment industry. The SAG-AFTRA strike highlighted the demands of   
   actors for limits and control of any AI replicas of people in film and TV.    
   The final agreement reached following the long strike set out new rules for   
   consent by a performer before any studio can use AI to mimic their likeness.    
      
   In case that wasn't clear enough, California lawmakers passed two bills   
   barring the use of AI to recreate a performers voice or image without their   
   consent, even posthumously. That makes it harder for studios or rogue    
   creators to conjure digital versions of famous faces just to juice a trailer,   
   real or otherwise.    
      
   YouTube is somewhat stuck as fan-made trailers have long been a popular kind   
   of content. Using AI, though, can make a fake trailer seem good enough to   
   trick people, even if only by accident. And YouTube doesn't want to encourage   
   the practice by monetizing it. For now, the message from YouTube is clear:    
   you can imagine a world where Cavill is Bond or Galactus shows up in    
   Fantastic Four, but you cant cash in on that fantasy if it's built only    
   around AI.   
      
   ======================================================================   
   Link to news story:   
   https://www.techradar.com/computing/artificial-intelligence/hollywood-studios-   
   cant-make-money-from-ai-powered-fake-movie-trailers-on-youtube-anymore   
      
   $$   
   --- SBBSecho 3.20-Linux   
    * Origin: capitolcityonline.net * Telnet/SSH:2022/HTTP (1:2320/105)   
   SEEN-BY: 105/81 106/201 128/187 129/305 153/7715 154/110 218/700 226/30   
   SEEN-BY: 227/114 229/110 111 114 206 300 307 317 400 426 428 470 664   
   SEEN-BY: 229/700 705 266/512 291/111 320/219 322/757 342/200 396/45   
   SEEN-BY: 460/58 712/848 902/26 2320/0 105 3634/12 5075/35   
   PATH: 2320/105 229/426