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  Msg # 53 of 32031 on ZZUK4449, Friday 2-23-23, 1:37  
  From: ANDY LEIGHTON  
  To: PAUL STAMPER  
  Subj: Re: Please Not Christmas Night  
 From: andyl@azaal.plus.com 
  
 On Fri, 7 May 2004 00:02:44 +0100, Paul Stamper  
 wrote: 
 > 
 > "John Campbell Rees"  wrote in message 
 > news:f931fcaa4c.jwcr@acre81.dsl.pipex.com... 
 >> So, rumour has it that the new series is going to be launched on 
 >> Christmas Day.  Part of the "Jewel in the Crown". Unfortunately, I 
 >> think this is a monumentally bad idea. 
 >> 
 >> Christmas is a time for kids, they are gong to be demanding that the 
 >> adults help them set up their new toys, or play games with them.  They 
 >> are not really going to be interested in watching "something that Dad 
 >> used to like". 
 >> 
 >> Christmas is also, in the words of Joan Sanderson in "After Henry", a 
 >> time for the family, you are not supposed to enjoy it. Many people will 
 >> be visiting in-laws, having family get togethers, or drunk and bloated 
 >> after gargantuan Turkey dinners.  They are not going to want to watch 
 >> "Doctor Who" at 6pm on Christmas Night. 
 > 
 > Is that why only fools & horses, eastenders and others get around 18million 
 > viewers every xmas then ? 
 > The office chose to do an xmas special because nobody would watch. 
 > I think you maybe wrong. 
  
 Well those are all either on-going soaps or one-off specials - it is unheard 
 of to launch a series on Christmas Day. 
  
 However I do think if it is shown on Christmas Day it will get a large 
 audience.  However this would have its downsides as well.  When the second 
 episode is shown a week later the viewing figures will see a large dip 
 (ITV are usually stronger on New Year's Day than Christmas Day) and then 
 another dip for the third episode before levelling out.  This would make 
 it quite easy for the execs to say that it was a failed experiment as it 
 failed to hold onto its audience. 
  
 -- 
 Andy Leighton => andyl@azaal.plus.com 
 "The Lord is my shepherd, but we still lost the sheep dog trials" 
    - Robert Rankin, _They Came And Ate Us_ 
  
 --- SoupGate-Win32 v1.05 
  * Origin: you cannot sedate... all the things you hate (1:229/2) 

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